Launch of Harrogate Lego Trail 2025 as safari animal models appear in town centre
Harrogate BID are delighted to officially launch this year’s Lego Trail in the town as the ‘Safari’ themed models have now been installed in different organisations.
The Crown Hotel has sponsored the full Lego Trail in Harrogate for 2025
The popular trail, organised by the Business Improvement District for the fourth time this year, attracts tens of thousands of visitors into the town centre, encouraging an increase in both footfall and spend to support the business community.
Over a dozen displays are now in place, featuring safari animals and vehicles, in different organisations around Harrogate town centre – and will remain on location until Tuesday, August 26th.
Route maps can be collected from Toyland, Games Crusade or found online on the Harrogate BID website and social media channels. Each model will display a QR code which must be scanned to spell out and complete the secret pass phrase and claim a prize from Games Crusade.
The Crown Hotel has kindly offered to fully sponsor this year’s Lego Trail, as well as hosting the ‘Elephant’ model.
Bethany Allen, Operations and Projects Executive at Harrogate BID, said: “We’re excited to officially launch this year’s Harrogate Lego Trail in our town centre!
“It’s always a lovely event with plenty of families taking part, so be sure to head into town over the next few weeks to join in with the fun.
“On behalf of the BID team, I would again like to thank The Crown Hotel for their generous sponsorship of the full trail this year.”
Meanwhile, Dan Siddle, General Manager at The Crown Hotel In Harrogate, said the team are excited to be involved with the Lego Trail.
Dan said: “We’re delighted to support the trail in it’s fourth year, having seen how engaging it was for kids and adults in Harrogate.
“We’re looking forward to welcoming those on the trail to see our Elephant model.
“We’ve also got special food and drinks offers and we’ve collaborated with our friends at Games Crusade to have PlusPlus models available too.”
The Harrogate Lego Trail is delivered as a project within the BID’s ‘A Vibrant Town’ objective, during which the team plan and provide different events and campaigns to increase footfall and spend, as well as promoting the town as a must visit destination.
A full breakdown of information can be found on the Harrogate BID website here.
